Great products start with clarity and alignment

Product and Design executive with nearly 15 years of experience spanning hands-on UX craft, design leadership, and product management. At Mojo AI, my teams designed and built the Safety Mojo platform from the ground up. I hired the product and design orgs from zero and helped drive company valuation from $3M to $30M+ while scaling the organization from 9 to 50+ employees.

I lead best at the intersection of design craft and business strategy, close to customers, close to the work, and relentlessly focused on experience quality as the primary driver of growth.

VP of Product & Design

Mojo AI  •  Sandy, UT  •  Feb 2026 – Present

  • Designed and built the Safety Mojo platform from the ground up — led 5 globally distributed teams and 15 direct reports across Product Design, Platform, AI, and Forms; grew platform to ~66,000 active users and landed ExxonMobil, Chevron, United Rentals, Turner, HITT, and Meta

  • Built the design organization from zero by hiring the right thinkers and doers, established the design system, critique practices, and quality standards; implemented AI across design workflows (4x productivity lift) and owned end-to-end UX for all AI-powered features including Conversational AI, Flex PTP, and Predictive Dashboards

  • Secured Series A and B funding through board-level alignment on vision and milestones; product-led growth took hold organically as inbound demo requests replaced outbound pipeline which was a direct result of my guidance around investing in UX quality

Director of Product & Design

Mojo AI  •  Salt Lake City, UT  •  Jan 2024 – Feb 2026

  • Led product and design teams through the pivot from SMB to enterprise — average contract value grew 823% from $6,500 to $60,000 through deliberate design-driven repositioning

  • Defined and executed the foundation of how AI is used in the safety and risk management space; established continuous discovery practices connecting qualitative research with quantitative usage data

Principal Product Manager

Mojo AI  •  Salt Lake City, UT  •  Jan 2023 – Jan 2024

  • Drove data-driven decision making and digital strategy; laid the product foundation that enabled rapid enterprise growth

  • Established the roadmap and prioritization process — moved the company from reactive feature requests to a structured, discovery-driven planning cycle

Managed 5 Globally Distributed Teams

My 15 direct reports are distributed across the US, Mexico, India and the Philippines

~76% Reduction in Time on Page

This is a good thing! Construction workers need to be aware of their surroundings. Through good user experience they could get what they needed quickly and leave the app

~823% Increase in Average Contract Value

When I started we celebrated $6,500 contracts. Our average currently exceeds $70,000

4-5x Overall Team Efficiency

I implemented processes across the organization that leveraged the latest design and productivity tools supercharge how quickly we get designs to clients, product and engineers

7x Enterprise Client Growth

My teams directly impacted the signing of fortune 100 organizations

Scaled Mojo AI from 9 Employees to Over 50

Whether it be my teams or the organization as a whole, I’m comfortable helping us get to the next level

Mojo Superstar Series: Andrew Adams

Andrew Adams: Director of Product

Jan. 6th, 2025

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